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Interview with Ohm

What do you do to get the best out of a shoot with a model?

I believe that the best photography is the result of a strong connection to and relationship with the subject. Thus, I tend to like to have a rapport with the models and attempt to get to know them on a personal level before a shoot. The more I can understand them, the more intimate a mood and feeling is created resulting in a better shoot. As a result, most of my images seem to provoke deep psychological responses by people rather than fleeting glances.

As an artist, what do you think of the whole Internet phenomena?

My opinion of the internet is that it is a powerful medium that affects modern, everyday life tremendously. It is such an effective tool for promoting not only oneself, but art in general. It connects people all around the world and allows them access to images they would not otherwise have. In relation to the modeling business, the interenet can serve as a marketing channel to promote oneself to every agency out there. The exposure can be tremendous and the results fruitful. Unfortunately, the internet, when misused, can be equally as harmful and dangerous. There are plenty of scams and dishonest people out there who set up online businesses simply to rip people off. Especially vulnerable are those new to the industry. When scams repeatedly occur they hurt the industry as a whole by creating a lack of trust. So, one should always be careful when dealing with online businesses.

Who has inspired and influenced you the most?

There are several artists who have inspired me throughout my career. Among them are Robert Frank, Nan Goldin, and Wolfgang Tilman.

Any advice to photographers starting out in the fashion industry?

My best advice to photographers starting out in the fashion industry is to be yourself and to know your craft. The business is fiercely competitive and to be among the top you need to have a unique eye and ability to market yourself. Send out your book/promo card to as many art directors, magazines, and agents as possible. Needless to say, the portfolio is probably the most important element. You might know tons of people, but unless you have a strong portfolio and skills, you aren't likely to get work anywhere.

What are your aims for the future?

My goal is to continue producing art and fashion, and enjoy teaching young artists at Rochester Institute of Technology. In addition, I am planning on having my first book out next year.


All images copyright by OhmPhotography.
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